Case Study
Hyland, creator of OnBase
Sales Solutions What’s the challenge? Like many business-to-business (B2B) sales teams, Hyland faced problems with: ? Finding the right decision makers ? Building relationships across large, cross-functional decision-making teams ? Staying in touch with and on top of their accounts during long sales cycles Many of their sales reps used databases and conference lists to ?nd new decision makers in their target regions and verticals. But al