Case Study

Pagnol Moto

Pagnol Moto

Pages 1 Pages

1-888-SHIPWIRE www.shipwire.com Page 1 Pagnol Moto: Case Study Racing toward expansion Shipping as fast as they ride, Pagnol Moto is gaining ground in the world of motorcycle accessories When two motorcycle enthusiasts met at a California raceway, they got to talking about riding jackets. The consensus: the fashions currently on the market mean that “You either look like a Power Ranger or a cowboy coming off a bike,” said James Yang, Cofounder of Pagnol Moto, “and there aren’t many stylish and functional options out there that you’d want to wear after riding.” With respective backgrounds in fashion and moto design and business, Paulo Rosas and James Yang had independently been exploring updated jacket designs for bikers. They agreed that a more versatile and stylish jacket simply h

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