Case Study

Pacific Life

Pacific Life

Maritz provided analysis that demonstrated how the change to an open-ended program would easily pay for itself in increased sales. Pacific Life B-players Become Star Players with Change to Incentive Program Rules • Company looking for a way to impr ove sales r esults acr oss entir e sales for ce • Maritz suggested open-ended incentive pr ogram to br oaden participation fr om middle-level performers • Former mid-performers cr eat

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