Case Study

Orange Achieves a 44% lower CPA with Outbrain’s Native Discovery

Orange Achieves a 44% lower CPA with Outbrain’s Native Discovery

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OUTBRAIN.COM | INFO@OUTBRAIN.COM | @OUTBRAIN © 2020 Outbrain Inc. Outbrain is a registered trademark of Outbrain Inc. Results -8% bounce rate vs other paid advertising channels +10% pages per session vs other paid advertising channels +36% time spent vs other paid advertising channels -44% CPA vs global campaign CPA In times of AdBlockers and banner blindness, it’s hard for a brand to reach its audience digitally. The solutions offered by Outbrain are an excellent way to counter this problem. It’s the best of both worlds: content and advertising. – Nathalie Moons , Consumer Communications Manager, Orange Belgium As a bold challenger in the Belgian market, Orange breaks from traditional telecom conventions to best respond to new modes of consumption. Orange partnered with

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