An eco-friendly CPG brand partnered with Varick to execute offline sales-driving efforts using Facebook to reach new customers. GOAL: Return on Ad Spend (ROAS) KPI: ROAS $1 or more WANT TO LEARN MORE ABOUT PROGRAMMATIC FOR CPG? Contact our Business Development team: bizdev@varickmm.com Varick identified two opportunities for our client to grow their share within household/personal care market: Over two years, we identified a “young & trendy” c

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