Case Study

Driving Awareness For CPG

Driving Awareness For CPG

A CPG brand partnered with Varick to educate expectant and new mothers on the health benefits of their product. We drove customers to the brand’s site to increase awareness. GOAL: Drive site engagement and qualified clicks KPI: low CPLV WANT TO LEARN MORE ABOUT PROGRAMMATIC FOR CPG? Contact our Business Development team: bizdev@varickmm.com MOBILE-FIRST APPROACH CROSS SCREEN PRE-ROLL VIDEO PRIVATE MARKETPLACE We utilized a cross-screen strateg

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