Airmule offers peer–to– peer express shipping, pays travelers to fly CREATING BUZZ AROUND THE ‘UBER’ OF SHIPPING APPS The challenge: After Airmule announced its signature app, the first to connect shippers with travelers, the company wanted to promote the product to prospective users via local, national and international media. The company also needed to initiate another round of funding for continued development. Voxus was tasked with gaining 6-8 pieces of significant media coverage to elevate Airmule’s visibility, despite the fact that the app was still in beta and had been announced prior to outreach. The company faced another significant challenge: overcoming public fears of carrying a strange parcel onto an airline flight by explaining how the service works. WHAT IF WE COULD

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