Media Used: • Impact Postcard • Wrap Page • Targeted Print & Mail NATIONAL GROCER MULTIPLE SOLUTIONS DRIVE ROI FOR GROCERY Mspark has a proven monthly promotional program to drive incremental dollars and create store traffic for grocers. MSPARK APPROACH: • Defend market share amongst heavy competition by mailing high visibility, high readership turnkey solutions • Mail households surrounding grocer’s location • Consistent mail frequency to increase traffic & sales • Utilize the Impact Postcard where ZIP Codes are available • Utilize turnkey products such as WRAP page or Insert when ZIP Codes are not available for Impact Postcard • Incentivize customers with aggressive coupon offers RESULTS: • Unique Customers Gained during Promotional Period = 3,794 (14%) • Household Redemption Ra

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