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Mobile Drives Free Book Giveaway

Mobile Drives Free Book Giveaway

Incentivated
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beinspired@incentivated.com www.incentivated.com Case study: Acquisition | Shortcodes & QR codes | Enterprise messaging Public sector: Bookstart Mobile drives free book giveaway Business need To encourage parents and carers to enjoy books with children from an early age by offering them a free book per household. The solution TV ads featuring a prominent text call to action ran during daytime TV shows on 34 channels for four weeks. By te

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