Matilda Jane Clothing – Where Design Meets Data
Matilda Jane Clothing – Where Design Meets Data
2 Pages© Panoply Ltd. 2019 CASE STUDY : MATILDA JANE Matilda Jane Clothing uses a unique, direct-sales model to showcase its whimsical girls’ fashion collections directly in homes. While the company is founded on creativity, it is also highly data-oriented, according to Madeline Katzel, Vice President of Design, Product Development, and Sourcing. The company’s recent shift into an exciting new data-driven phase to expedite the design-to-sales cycle proved successful thanks to a data analytics stack solution that helped them gather their disparate data sources, from marketing to sales, all in one place. The Company Industry Apparel Team Data management Integrations PowerBI, MySQL, SQL Databases, Shopify, Formstack, Google Drive Matilda Jane Clothing – Where Design Meets Data Location Ft. Way
