Visit marketing.linkedin.com to get started with LinkedIn Marketing Solutions. Objective Headquarters: Alicante, Spain | No. of Employees: 11 – 50 | Industry: E-Learning Provider Marketing to sales professionals at 86% lower cost per lead Solution “We market on LinkedIn for the simple reason that our prospective clients use LinkedIn. We use LinkedIn’s first-party data and targeting capabilities to target these professionals accurately and efficiently.” Alfonso Bastida Co-founder & Sales Mentor NowToBizness Results • To drive quality leads for its sales training programmes as a relatively young company established in 2020 • To engage and nurture a specific audience of experienced sales professionals with the intention of upskilling themselves. • Defined its audience in many ways,

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