MARKET ENTRY STRATEGY STUDY AND ACTION PLANS Global Experience & Capabilities



Comprehensive Services



Client-focus A Cement player in CIS region Our client was setting up a 5,000 tpd cement plant and was a new entrant into the market. The market was dominated by 1-2 players and it was an established cement market with high entry barriers. Thus, it was imperative to have a well defined market entry strategy. The

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