Case Study
Major communications company: Footfall tracking creates a clearer picture of store performance
IPSOS RETAIL PERFORMANCE CASE STUDY www.ipsos-retailperformance.com Major communications company Footfall tracking creates a clearer picture of store performance The Client Our client is one of Canada’s leading communications and media companies, a major provider of wireless voice and data communications services, cable television, high-speed internet and telephony. Through its media division, the company is engaged in radio and televisi