Case Study

Major Auto OEM Service Personnel Reach Record Customer Satisfaction Score

Major Auto OEM Service Personnel Reach Record Customer Satisfaction Score

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Strategies & Tactics Strategy: Keep customer service top-of-mind for dealership fixed- operations personnel. Tactic: Used a variety of media to communicate customized program goals at the regional level. Strategy: Encourage training and certification to improve first-time repair and multi-point inspection performance. Tactic: Awarded points for completing training/certification completion and deployed peer and customer-faci

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