Magnifying success: glasses retailer Izipizi sees spectacular global expansion Success Story Izipizi, the fast growing glasses retailer, choose HiPay to scale its business online and to provide the best payment experience to its customers.In 2010, three school friends in Lyon set up a company providing reading glasses in public spaces. In the years that followed, the company experienced rapid organic growth, shifting to a growing startup responded to a growing customer appetite for trendy, affordable glasses. The company transformed reading glasses into a desirable fashion accessory that was fun to wear and priced at around 30 euros. Soon, the range expanded to include sunglasses, kids’ glasses, screen glasses and ski glasses, and they are now selling around 1200 produ

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