LIFECYCLE MARKETING PROGRAM INCREASES LEAD-TO- MQL CONVERSION RATE TO 65% BLUE Software’s leading enterprise Label and Artwork Management applications enable its CPG, Retail, Marketing, and Life Sciences clients to satisfy the rigorous demands of creative, brand and regulatory compliance. By leveraging SaaS-based collaboration and workflow tools, BLUE dramatically improves efficiency KPIs around label development and deployment for more than 100,000 users, 12,000 brands and 5,000 companies worldwide. Location: Chicago, Illinois Founded: 1987 Employees: 85 Industry: Computer Software BLUE’s enterprise label and artwork management applications enable marketing, retail, consumer packaged goods and life sciences companies to satisfy the rigorous demands of creative, brand and regulatory compli

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