Leading global pharmaceutical company: Increasing sales and marketing capabilities and efficiency while reducing cost with a new managed services mode

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Leading global pharmaceutical company: Increasing sales and marketing capabilities and efficiency while reducing cost with a new managed services model Business Challenge Like many life sciences companies, this leading pharmaceutical company recognized it needed to rethink its sales and marketing operating model as its product portfolios changed from a small number of blockbusters to a larger number of products. Having a large direct s

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Leading global pharmaceutical company: Increasing sales and marketing capabilities and efficiency while reducing cost with a new managed services mode

Leading global pharmaceutical company: Increasing sales and marketing capabilities and efficiency while reducing cost with a new managed services mode

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