Knowland Connects Its Hospitality Knowledge for Sustainable Growth Better customer experiences, time savings, greater business value CHALLENGE SUCCESS OUTPACING GROWTH With a key SaaS platform for the hospitality industry, Knowland provides customers with historical contact data, group booking patterns, and market benchmarking. It had the right business strategy and was positioned for growth— but its platform success was outpacing internal processes. As the company grew, it had developed several home-brew applications for processes from sales to content management. “Although our applications were doing well in the marketplace, our internal business processes were not caught up,” said Steve Titus, chief technology officer. “Legacy internal applications were siloed, prohibiting us

Join for free to read