The Power of AI One of the largest telecommunications companies in Japan sought to bolster sales through social engagements with customers. Previously, customers could only receive information on SIM cards, data plans and smartphones by visiting a physical location or through inquiries on LINE, Japan’s most popular messaging platform. The company tapped Amelia (locally known as COTOHA) to add an interactive, AI-powered social-chat element to its sales and marketing operations. In September 2017, the company went live with an interactive virtual operator (VO) on its official account on LINE. Customers can engage with the VO through a chat-based Natural Language Interface (NLI) directly within the LINE app. After answering three to six questions from the VO, users receive automate

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