Case Study

InterContinental Hotels Group opens its doors to Xerox digital printing.

InterContinental Hotels Group opens its doors to Xerox digital printing.

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InterContinental Hotels Group opens its doors to Xerox digital printing. InterContinental Hotels Group Holiday Inn Express ® Marketing Collateral Case StudyThe challenge With more than 650,000 guest rooms worldwide, the InterContinental Hotels Group (IHG) depends on a robust, aggressive sales plan for adding new franchise locations. Printing high quality brochures that can be shared with prospective investors/franchise owners is a key comp

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