The Challenge Su Bibik and Rachel Fedewa were ramping up marketing efforts at the Institute for Massage Education but needed some guidance on what steps to take next. “We were starting to focus on our marketing, our website, and social media but needed something to get us to that next level.” The Solution Su and Rachel learned that because they are members of ABMP (the Association for Bodywork and Massage Professionals), they get access to exclusive marketing benefits offered by ThriveHive. “ThriveHive presented to us at an ABMP forum and that’s when it really rang a bell inside of me—this was the next nugget we were looking to reach more potential students. It fit a need.” Su and Rachel signed up for Guided Marketing, which includes monthly hands-on sessions with a ThriveHive

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