Case Study
Increasing Engagement With An Innovative Digital Branding Tool
SUCCESS STORY Increasing engagement with an innovative digital branding tool 1 THE CHALLENGE WaterAid is an international non-profit organization with the mission of bringing water, sanitation and hygiene education to 38 countries. Since it was founded in 1981, WaterAid has been actively involved in sporting and music events, talking to supporters about clean water and sanitation and collecting petition signatures. WaterAid sought to develop