Case Study

In-Restaurant Content Network Enhancing Dining Experience

In-Restaurant Content Network Enhancing Dining Experience

CLIENT OBJECTIVES • Determine whether consumers noticed or were aware of the devices on the table.? • Evaluate the consumer interaction with their entertainment content and games.? • Understand how long consumers spent with the content compared to their total time spent in the restaurant. POWERING A DIRECT CONNECTION WITH CONSUMERS EVERYWHERE • The People PlatformTM established a direct connection between consumer and brand across over 55,000 locations of all sizes. ? • Dining consumers were asked to opt-in to share their feedback and information in exchange for immediate cash value. ? • Consumers interacted across devices, platforms and geographies, nationally. ? • The consumer perspective was delivered to the client via a real-time dashboard that enabled them to react and respond

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