allegravita.com ALLEGRAVITA LLC | 67 WEST STREET SUITE 318 | BROOKLYN NY 11222 | USA | +1 347 850 7101 55 3 01-A509 | BEIJING 100080 | CHINA | +86 10 6253 0450 CASE STUDY The Domain Name Association (“DNA”) is the inter- national trade association which promotes growth and innovation within the domain name industry. Founded in 2014, the DNA boasts members such as Amazon, GoDaddy, Google, Microsoft, Verisign, Web.com and dozens more influential tech leaders. In 2015, Allegravita was engaged by the DNA as its first external marketing and communications agen- cy. Under that engagement, Allegravita consulted on and delivered an advanced community-powered website, a substantial China market research report, a new quarterly printed magazine (inclusive of de- sign ideati

Join for free to read