Case Study
Allegravita was appointed to manage all China region marketing and communications for Neustar’s ex-tremely successful .CO top-level domain
Allegravita was appointed to manage all China region marketing and communications for Neustar’s ex-tremely successful .CO top-level domain
allegravita.com ALLEGRAVITA LLC | 67 WEST STREET SUITE 318 | BROOKLYN NY 11222 | USA | +1 347 850 7101 55 3 01-A509 | BEIJING 100080 | CHINA | +86 10 6253 0450 CASE STUDY Neustar is a leading American telecommunications com- pany with 2017 revenue of $1.2B and >2,000 employees. Neustar began in 1998 as a business unit of Lockheed Martin and was publicly traded on the New York Stock Exchange until 2017, when the company was taken pri- vate after a $2.9B acquisition by Golden Gate Capital and GIC. In 2015, Allegravita was appointed to manage all China region marketing and communications for Neustar ’s ex- tremely successful .CO top-level domain, with special focus on establishing .CO as the choice of startup compa- nies. In 2017 our brief was expanded to add Neustar