Case Study

Implementing ‘Travel Re-Imagined’ Amid a Health Crisis: Toyota Case Study

Implementing ‘Travel Re-Imagined’ Amid a Health Crisis: Toyota Case Study

Implementing ‘Travel Re-Imagined’ Amid a Health Crisis: Toyota Case Study fcmtravel.com2 TOYOTA CASE STUDY Toyota Motor North America, Inc. (TMNA) is a holding company of the sales and manufacturing subsidiaries of Toyota Motor Corporation in United States. Toyota has been a part of the cultural fabric in the U.S. and North America for more than 60 years, and is committed to advancing sustainable, next-generation mobility through the Toyota and Lexus brands. TMNA operates 14 manufacturing plants and directly employs more than 47,000 people. Its services include government and regulatory affairs, energy, economic research, philanthropy, corporate advertising and corporate communications. ABOUT TOYOTA3 AN IMPROVEMENT DRIVEN APPROACH With a clear directive towards program

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