Case Study

Identifying drivers of churn is an essential step in planning strategies to improve customer retention and optimize customer relationship management

Identifying drivers of churn is an essential step in planning strategies to improve customer retention and optimize customer relationship management

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evalueserve.com Case Study – Customer Retention Churn Prediction Model - Telecommunications Company Identifying drivers of churn is an essential step in planning strategies to improve customer retention and optimize customer relationship management systems. Client A leading telecommunications operator Industry Telecommunications Business Challenge Identify the factors that have caused high churn and create a comprehensive preventive strategy. Evalueserve Solution Using our progressive customer analytics framework, our team helped to determine the best marketing strategy for customer retention. The focus was to identify the most likely customers to churn and the most valuable subscribers. This differentiation helped the client to optimize its customer rela

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