Case Study
Icebreaker Uses Commerce Cloud Einstein to Power Product Recommendations
Icebreaker Uses Commerce Cloud Einstein to Power Product Recommendations Who would have thought that a successful business could be made by selling t-shirts made of wool? Not many, but in 1994 New Zealand-based Icebreaker went out on a limb and developed base layer garments made of fine merino wool. In the years since, Icebreaker has grown to sell a wide assortment of outerwear and lifestyle clothing for men, women and children, in mor