Case Study

IBM Case Study

IBM Case Study

Pages 3 Pages

IBM, a global technology enterprise, utilized Labra.io's AWS ACE CRM integration to simplify creating and sharing co-selling opportunities directly from Salesforce. The SaaS platform automated the process for sales and marketing teams, moving campaign responses and opportunities into ACE seamlessly. This cut co-sell lifecycle time by 90%, boosted opportunities by 117%, increased revenue, and streamlined marketing nurture tools through custom integration.

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