Case Study
How Zoom used People.ai to Increase Rep Bookings by 42%
Although the Zoom team knew the value of managing with leading indicators, their approach relied too heavily on depth of data available to them, managers struggled to make sense of it or translate it into actionable next steps for reps. As the market leader in video solutions, Zoom Video Communications, Inc. provides businesses with a seamless path to collaboration across any device. While Zoom’s brand is synonymous with connecting people, sales leaders struggled to make connections between activities and outcomes, including what behaviors top performers did differently to hit goals. With People.ai’s Sales Solution, Zoom connected behavior to outcomes, surfaced key metrics, and built custom benchmarks that resulted in increased pipeline and bookings. Key Result: More Revenue per Rep