How we increased Gatwick Airport Parking’s mobile bookings by 21% The brief 2 The brief The brief 3 The brief Optimise for mobile With a growing proportion of traffic being on mobile, Gatwick Airport wanted to make sure the booking engine for car parking was performing at its best. Increase the number of conversions By looking at the current user journey, we needed to find where bottlenecks were occurring to have the biggest impact in the shortest amount of time. From the client “Consultative, proactive and creative - RocketMill is a customer and performance focused partner. They're a very natural extension to our business.” Ellis Cain-Jones, Senior E-Commerce Manager The brief 4 The approach The approach 5 The approach Gatwick Airport approach us wanting to improve co

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