Case Study
How The Strategy Team of an Insurance Behemoth Uses Contify to Add Custom Insights to Their Market Intelligence Newsletters
How The Strategy Team of an Insurance Behemoth Uses Contify to Add Custom Insights to Their Market Intelligence Newsletters
(/resources/reports/b2b-marketing-report) Case Study (https:/ /www.contify.com/case-studies) How The Strategy Team of an Insurance Behemoth Uses Contify to Add Custom Insights to Their Market Intelligence Newsletters Learn how a global insurance leader used Contify's automated platform, combined with human curation, to add custom insights to their daily Market Intelligence Newsletters About The Company With around 100 million customers across the world, the US-based insurance company, founded in the mid-1800s, is one of the world’s largest nancial services companies, providing insurance, annuities, employee bene ts and asset management to individual and institutional customers. Objective The company’s strategy team was already sending weekly intelligence newsletters to the senior manageme