When a health plan and its engagement partner are equally dedicated to outstanding member interactions, good things happen. CLIENT CHALLENGE First, the details. WHO One of the largest health plans in the Midwest. WHAT During a period of organizational change and increased market competition: •Take member experiences to a new level •Improve member loyalty WHY Any drop in member loyalty would put the plan’s mission and success at risk HOW The plan began by implementing a multifaceted, corporate-wide awareness and measurement initiative, hyper-focused on elevating member experiences.

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