Customer Success Story presented by ® How One Retailer is Pushing the Future of Customer Experience with Endless Aisle EVOLVEORDIEJump.ca implements endless aisle with iQmetrix’s XQ ShelfFor Kris Parker – co-owner of Jump.ca, a leading wireless retailer in Canada – the writing has been on the wall for traditional brick and mortar retailers for quite some time. As competition increases and consumer expectations change, many retailers are aware they need to find new ways to connect with customers. “For our business, I know we need to be perceived as more than just a cellphone retailer,” says Kris. “We want consumers to view us as a connected lifestyle retailer – at the heart of this connected lifestyle is the cellphone or device.” Consumer preferences are changing. Retailers ne

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