MOI Global, an agency specializing in account-based marketing (ABM) for B2B SaaS, cloud, and cybersecurity clients, improved on-site engaged visitor rates for an enterprise cloud client using Intentsify's solutions. Despite lower click-through rates (CTRs) compared to competitors, MOI Global emphasized metrics like engagement quality over vanity metrics. Intentsify provided robust analytics, real-time reporting, and transparent data aligned with client ICPs, enabling precise media activation and efficient campaign management. Their partnership also addressed evolving challenges like third-party cookie deprecation.

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