How Genpact Published 4x More Content and Generated 2x More Leads Genpact designs, transforms and runs business operations, including those that are complex and speci?c to a set of chosen industries, from banking and ?nancial services to life sciences, healthcare, insurance, CPG and high tech. In order to create content at scale they needed to identify writers with specialized areas of expertise across the globe, and they needed to do it quic

Join for free to read