Case Study

How Flo Health Increased Sign-ups 12.5x

How Flo Health Increased Sign-ups 12.5x

Pages 5 Pages

Flo Health boosted sign-ups 12.5x by adding social login options through Auth0 in under a month. As the world’s most downloaded women’s health app, with over 167 million installs and 38 million monthly active users, Flo needed a fast, secure way to simplify onboarding. Auth0 enabled seamless authentication and reduced friction for new users. With support from 80+ medical experts, Flo continues to prioritize privacy, trust, and personalized insights while expanding access through an improved, user-friendly sign-up experience.

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