How automated cross-channel data harmonization provides bespoke project delivery

3 Pages

KNIME AG helped netzeffekt automate the complex process of harmonizing marketing data from multiple digital channels into a single, flexible dataset. Using KNIME’s low-code platform, the Digital Analytics & BI team independently built workflows to fetch, clean, and combine data from sources like LinkedIn, Twitter, and Facebook. This enabled the creation of cross-channel performance dashboards that provide reliable, consistent metrics, reduce miscommunication, and allow faster, data-driven campaign adjustments to optimize marketing performance.

Join for free to read

White Paper The Cross-Channel Marketing Difference

White Paper Message Received: The Essentials of Cross-Channel Deliverability

Case Study How to Personalize Cross-Channel Campaigns Using Metadata

Case Study How Generali reduced the sales cycle length by 20% with…

More from KNIME AG

Case Study How Würth is Using the Sustainability Data Science Life Cycle to…

Case Study How MLG Used KNIME Data Apps to Streamline Mining Operations in…

Guide How to Choose a Data Analytics Platform

Case Study Month-End Closing Procedures Shortened with Automated Deviations…

Case Study

How automated cross-channel data harmonization provides bespoke project delivery

How automated cross-channel data harmonization provides bespoke project delivery

You Might Also Like

More from KNIME AG