Case Study: Sales Development WWW.CIENCE.COMWWW.CIENCE.COM Case Study: Sales Development HOW AN ONLINE EVENTS REGISTRATION SOFTWARE COMPANY LANDED THEIR DREAM CLIENTS About Events.com Online registration software that bridges the gap between event organizers and event attendees, giving the global events ecosystem a better solution to event planning and event discovery. CHALLENGES AND SCOPE Events.com came to CIENCE because they needed to increase lead generation and research, augmenting in-house sales development capabilities. CIENCE provided full-time researchers who are completely dedicated to finding contact information of potential clients. An inside salesperson was also assigned to focus on sending emails to prospective clients and schedule appointments with potential customers

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