How a Startup Subscription Box Service Leverages Brand Love to Grow Its Affiliate Program
How a Startup Subscription Box Service Leverages Brand Love to Grow Its Affiliate Program
2 PagesWho is ICHIGO Inc.? ICHIGO Inc. is a startup from Tokyo, Japan, with the goal of sharing Japanese culture with the world through candy, snacks, and kawaii merchandise with its subscription box services. Some brands like TokyoTreat—an exclusive and limited edition Japanese pop culture snack box—and Sakuraco—an authentic and traditional Japanese snacks and tea box—are among some of the most popular boxes offered. About the affiliate marketing program, ICHIGO Inc. launched its affiliate marketing program in 2021 to drive revenue and awareness for the emerging brand. It works with creators of all sizes to help promote its TokyoTreat and Sakuraco subscription boxes.
