Case Study

How 51Degrees helped HSN to improve delivery time & optimize SEO

How 51Degrees helped HSN to improve delivery time & optimize SEO

Pages 2 Pages

OVERVIEW HSN, Inc. is an interactive multi-channel retailer located in the United States. It operates through two segments, HSN and Cornerstone. The HSN segment offers jewelry, apparel and accessories, beauty and health, and home products, as well as household, home design, electronics, culinary, and other products through television programming on the HSN television networks, HSN.com, HSN mobile applications, and brick and mortar stores. HSN, Inc. is publicly traded on NASDAQ under the “HSNi” ticker symbol. CHALLENGE In order to reduce complexity, improve delivery time, and optimize SEO, HSN needed to leverage a legitimate device detection solution. Prior to using 51 Degrees, HSN maintained two separate websites – one for desktop/tablet devices and the other for handset

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