Case Study
High-End Media Company Transforms Entire Sales Force to Meet Changing Customer Needs
©2017 The Alexander Group, Inc.® Alexander Group™, The Alexander Group, Inc. ® and all other trademarks indicated as such herein are trademarks of The Alexander Group, Inc. All other product or service names are the property of their respective owners. www.alexandergroup.com The Challenge A high-end media company realized it needed to evolve when it was no longer able to solely rely on long-standing premium brand offerings to keep up with ch