Deloitte partnered with Herc Rentals to revolutionize the equipment rental experience by leveraging Amazon Web Services (AWS). Together, they developed ProControl NextGen™, a fully digital platform that enables customers to rent, track, and manage equipment seamlessly from any device. Deloitte combined ecommerce, telematics, and cloud technologies to create a modern, user-centric solution that meets evolving customer demands. This collaboration has enhanced operational efficiency and customer satisfaction, positioning Herc Rentals as a leader in digital transformation within the rental industry.

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