Having used Goldmine for a number of years Crane USA was struggling to provide the unprecedented customer service it had always provided.
Having used Goldmine for a number of years Crane USA was struggling to provide the unprecedented customer service it had always provided.
2 PagesCASE STUDY CRANE USA CRANE USA WAS FOUNDED IN 2005 ON THE BELIEF THAT DESIGN IS AN ATTITUDE AND THE HOME IS A PERSONAL EXPRESSION OF AN INDIVIDUAL’S LIFESTYLE. Crane USA believes in design for a better living. Since the company was established in 2005 Crane USA has taken the lead in putting the “fun” into cool mist humidifiers, air purifiers and space heating by providing their customers a functional and efficient product while appreciating the elegance of design. Crane USA is a step ahead of the crowd by providing a commitment to unique design and an unwavering commitment to quality. THE CHALLENGE: PROVIDING EXCEPTIONAL SERVICE WITH AN OUTDATED CRM Having used Goldmine for a number of years Crane USA was struggling to provide the unprecedented customer service it had always prov
