Case Study

Having the state-of-the-art paper cutter in-house has also helped FamilyLife realize incredible financial savings.

Having the state-of-the-art paper cutter in-house has also helped FamilyLife realize incredible financial savings.

Pages 2 Pages

Since its founding in 1976, FamilyLife has helped more than two million people strengthen their marriages and family relationships by offering help and hope. In an effort to keep its audience informed and grow its flock, FamilyLife regularly sends out a variety of mailings. Among these is a regular newsletter. Prior to 2005, the original 12'' x 18'' monthly newsletter was sent off to an off-site graphics company to format, trim and ready for mailing. As the organization’s mailing list grew, so did the cost of this off-site production work. Seeking a way to lessen expenses, FamilyLife leaders decided to look for a way to bring some of that work in-house. The company knew that finding the right partner would be about more than locating and adopting the right equipment; it would be about

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