Case Study

The Chautauqua Institution

The Chautauqua Institution

Pages 2 Pages

More than 7,500 individuals are in residence on any day during a nine-week season, and more than 100,000 attend scheduled public events. The arts, education and recreation are fostered, celebrated and advanced. The task of keeping the public informed of the institution’s events and offerings falls to Jim Freay and his small team. They regularly mail out letters, invitations, announcements, programs, brochures, fundraising campaign mailers, and other pieces to interested parties across the Northeast. When Freay began to notice that his mailroom equipment was becoming less and less dependable – and his service reps’ wellness calls fewer and farther in between, he knew it was time for a change. The work of the Chautauqua Institution wasn’t slowing down; he needed to be able to keep up

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