www.castleford.com.au HARVEY FURNISHINGS CASE STUDY: TRAFFIC, LEADS AND CONVERSION2 P 03|Opportunity P 06|Solution P 11|Results P 14 |Resources CONTENTS www.castleford.com.auOPPORTUNITY An introduction to Harvey Furnishings 3 www.castleford.com.auHARVEY FURNISHINGS Harvey Furnishings are a New Zealand-based window covering and soft furnishings company who have been operating for almost 60 years. They offer free in-home consultation and fabric swatches to customers alongside custom-made curtains, blinds and shutters. They also work on larger commercial projects including hotels, motels, apartment buildings, hospitals and other developments, and have dedicated staff working across government contacts. The strategy we put together for Harvey Furnishings was coordinated by their Conten

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