Case Study
Harte Hanks Uses MapR Platform to Target Customers Faster and More Accurately
The Challenge The Business MapR Solution Benefits Customer Brief ® Harte Hanks Uses MapR Platform to Target Customers Faster and More Accurately Harte Hanks, based in San Antonio, Texas, is a marketing services company focused on developing better customer relationships and experiences and defining interaction-led marketing. Their approach with clients starts with discovery and learning; which leads to customer journey mapping, creative and