Case Study
Comcast Uses MapR for New Advertising Platform That Provides Real-Time Targeted Ads
The Challenge MapR Solution The Business Customer Brief ® Comcast Uses MapR for New Advertising Platform That Provides Real-Time Targeted Ads Comcast Spotlight is the advertising sales division of Comcast Cable. Based in New York with a presence in nearly 80 markets, Comcast works with national, regional and local advertisers to use data in meaningful and privacy-compliant ways to inform their advertising strategies and maximize their adve