Case Study
Harry’s
1 • ustomer In the span of four years Harry’s has shaken up the shaving industry. Built out of respect for quality craftsmanship, simple design, modern convenience, and not overpaying for a great shave, Harry’s has revolutionized the way people approach purchasing grooming products. With industry giants like Gillette and Schick, and high initial start-up costs, Harry’s faced numerous challenges to establishing itself in the razor industry. I